Key words International Corporate Strategies
Objectives In a globalized world companies tend to optimise their objectives through international strategies in terms of production, purchase, distribution, service, recruitment, financing, etc. These strategies and transactions for conducting and expanding trans-national business operations are illustrated by a number of cases.
Topics I. Definitions (multinational organization, foreign direct investment, acquisition, licensing, joint ventures, …)
II. Cross-cultural management
III. Strategic alliances and partnerships
IV. Cases
Prerequisites An introductory course on management.
Final Objectives
Materials used
Study costs
Study guidance
Teaching Methods The theory is explained through cases.
Assessment The student’s grade will be based on an oral exam with written preparation
Lecturer(s) Johan VERRUE
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