COMMUNICATIONAL SKILLS I
 
Lectured in 1st year Bachelor in business studies - Main Subject: Marketing
Theory [A] 25.0
Exercises [B] 25.0
Training and projects [C] 25.0
Studytime [D] 150
Studypoints [E] 6
Level introductory
Language of instruction Dutch
Lecturer Luc SOLEME
Reference OCBMGM01A00008
 
Key words
HEADWORDS:, Communication Dutch, IWETO-code h540

Objectives
Efficient and effective communication is important in the professional live as well as in the social live.

- In all resonance committees the representatives of the company draw attention to communicative skills: communication belongs to the top 5 from the points of interest and business responsibles declare that most problems in the company lead back to communication problems.
- The profile specifications in employment advertisements mention that graduates, of whatever option, have to be communicative and socially skilled.
It are precisely those higher order skills that put out the candidat above the others.
- Communicative and social skills are indispensable in the social live. A training for independence and lifelong learning, does the human rise above the boffin.
- Communicative skills are essential for the processing of all other formation parts in this programm.

Topics
The students get the content offered in a concrete way.
The 3 big divisions are:

1 The analysis of a communication task
2 The design of the message
3 The formulation of a business message

Prerequisites
Sufficient knowledge of standard Dutch to be able to follow the lessons.

Final Objectives
The formation division Communication skills 1 provides the basic competencies (knowledge, skills and attitudes) that are necessary to communicate effectively and efficiently in standard Dutch.

KNOWLEDGE:
- of the basic concepts of the communication theory
- of relevant text structures
- of the basic concepts of the stylistics

SKILLS:
- the operating of strategies to analyse concrete communication tasks
- the operating of methods to analyse the structure and connections of business messages
- the producing of coherent business messages by the means of structering methodes
- the correct, clear, appropriate and attractive formulating

ATTITUDES:
- Accuracy
- Sense for quality
- Sense for planning and deadlines
- Independence
- Communication oriented
- Result oriented

Materials used
- Handbook: communication indicator, Van In
- Brochure: BIN-norms for efficient communication, Licap
- Syllabus: communication indicator key - 118 pages
- Extra copy's: 30 pages

Study costs
- Handbook: 42,58 Euro (price without school discount in 2003)
- Brochure: 1 Euro (price without school discount in 2003)
- Syllabus: accepted price specified by the board
- Extra copy's: accepted price specified by the board

Study guidance
Interim test, progress conversation, free consultation

Teaching Methods
Lecture, classes with classical exercises, office hours, self study and so on...

Assessment
First session: written exam with open questions, closed questions, multiple-choice test 100%

Second session: written exam with open questions, closed questions, multiple-choice test 100%



Lecturer(s)