Trefwoorden
Website, Content management system, Customer Content mail
Doelstellingen
We will study the techniques which are currently used to make a personal appeal to the customer of a commercial website. It is important that the student knows to appreciate the work that is behind the making of a website. Also important is the fact that the student has to have an idea which software can be used for making a website, personal mailing, content management, e-learning,
Leerinhoud
1. Technical aspects of building a website. Making a website.
2. Reading of a classic text about web design, mostly tips about what to do and what not to do.
3. Learning how to use a content management system.
4. Learning all the techniques one can use regarding personal mailings and more general personalized contact with the client of a commercial site.
5. Capita Selecta, depending on suggestions or questions of the students.
Begincompetenties
No specific competencies are required
Eindcompetenties
Core competences
1) Assessment skills, such as knowing how to improve a website and knowing how to improve the commercial capabilities regarding a good commercial site.
2) Obtaining and processing of information: to apply the knowledge of web design, to be able to make a website.
General competences
1) Understanding the structure of the knowledge domain and its relation to other knowledge domains
2) The ability to display a critical attitude: to be able to evaluate websites.
Leermaterialen
::Voor meer informatie, klik hier::
All information can be easily found on the internet. We will also use software for making a website. This software is free for use for the students.
Studiekosten
none
Studiebegeleiding
Questions can be asked during the course, via e-mail, Dokeos or by appointment
Feedback during sessions
Onderwijsvormen
Interactive colleges, making a website
Weekly sessions of two hours.
Evaluatievorm
Every student has to make a website and has to evaluate his website regarding certain criteria.
The student will also evaluate another website, mostly well established commercial sites.
OP-leden
Dirk Bollaerts
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